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You’re invited to a wedding, a birthday party or a housewarming. Who doesn’t like celebrations? Family and friends get together. Lots of friendly c...
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Zaina comes from the name of one of the oldest bridges in Kashmir called Zaina Kadal, on river Jhelum. The area around it became a market for Kashmiri handicrafts and to us it means a bridge between the Kashmiri artisan stories and the rest of the world.
Zaina also means beauty –invoking the natural wonder of the valley of Kashmir. Every artisan gets their inspiration from it to give their work a unique depth.
Our endeavor is to bring unique and high-quality craftsmanship from Kashmir directly to you. Each product or artefact is painstakingly handcrafted using age old techniques and traditions that come straight from the Kashmiri artisans’ heart. With this initiative, we aim to not only revive their craft but also provide them new livelihood opportunities to reach global markets.
With each of our products we bring the paradise that is Kashmir, closer to you. It's ethereal beauty, vibrant nature in its mountains, lakes, gardens, flowers and birds comes to you in our games, boxes, trays, home accessories and so much more.
"I never thought that a board game or a memory game that we often played as kids or on computers while we grew up could be so magnificent and beautiful. I have one more request, in future if you do come up with more such items please let us know. Thank you again" – Tripti
"Delighted to have the Charbagh Ludo as a part of mytreasured collection" - Sparsh Aggarwal
"The memory game is pure gold in the age of digital devices. Never imagined that papier mache had such a solid construction &the texture feels impeccable. The intricacy of the of the patterns is beyond imagination, each penny worth. Always knew art evokes thoughts, but this game was out of the box." – Gautam
"Being from Kashmir, it is such a delight for me to see these beautiful craft pieces in an absolutely new look. I could have never thought that these minimalistic pieces of art could be possible with papier mache. We now see a lot of elements of design which were not there before." - Amina Mian
You’re invited to a wedding, a birthday party or a housewarming. Who doesn’t like celebrations? Family and friends get together. Lots of friendly c...
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